Digital ADs and Info Videos

I produced the breakthrough "CORNERSTONE - Data as Water" campaign for Next Pathway Inc.'s Big Data Management Solution. This 1-minute advertisement conceptualized complex data management as flowing water—an intuitive visual metaphor that resonated strongly with target audiences. As my first end-to-end video production for the company, it significantly increased market visibility and directly contributed to attracting numerous national and international banking and financial corporations as new clients.